Project: Development and Execution of Monthly Direct Mail Campaigns Client: Foundation Software Role: Art Director, Layout Designer, Typographer, Print Production Management (Including Ordering, File Transfer and Artwork Approval) Programs Used: Adobe Photoshop and Adobe Illustrator Description: During my tenure at Foundation Software, I was responsible for the conceptualization, design, and execution of monthly direct mail campaigns that reached thousands of businesses across the United States. …
Misc. Columbia Hills Event Flyers/Poster
Project: Event Design and Promotion for Columbia Hills Client: Columbia Hills Role: Art Director, Layout Designer, and Typographer Programs Used: Adobe Photoshop and Adobe Illustrator Description: While working with Columbia Hills in Columbia Station, Ohio, I was responsible for the art direction, layout, and typography of diverse promotional materials for the numerous events hosted at their clubhouse. The selection above represents some of my favorite …
Foundation Software Advertisements
Project: Multi-Channel Advertising Design: Print and Digital Client: Foundation Software Role: Art Director, Layout Designer, and Typographer Programs Used: Adobe Photoshop and Adobe Illustrator Description: I directed the art direction, layout, and typography for a range of advertising materials for Foundation Software, spanning both print magazine placements and digital remarketing initiatives. The magazine advertisements were developed through collaborative concept generation within the design team, comprised …
Foundation Software Webpage Templates
Project: Miscellaneous Foundation Software Webpage Designs Client: Foundation Software Role: Lead UI/UX Designer, Art Director, Layout Designer, Typographer Programs Used: Adobe XD, Adobe Photoshop Description: This project involved the design and development of a series of versatile website page templates for Foundation Software, encompassing both lead generation landing pages and promotional event pages, including their biannual conference, Converge, and various educational events. The primary …
The University of Akron: Buchtel College of Arts and Sciences
Project: Promotional Materials for The University of Akron, Buchtel College of Arts and Sciences Client: The University of Akron: Buchtel College of Arts and Sciences (Akron, Ohio) Role: Art Director, Layout Designer, Typographer Programs Used: Adobe Photoshop, Adobe Illustrator Description: I collaborated with multiple Directors of Music at the Buchtel College of Arts and Sciences, University of Akron, to develop a range of promotional materials, …
Columbia Hills Advertisements
Project: Multi-Channel Membership Advertising Campaigns Client: Columbia Hills Role: Art Director, Layout Designer, Typographer Programs Used: Adobe Photoshop, Adobe Illustrator Description: I was responsible for the art direction, layout, and typography of multi-channel advertising campaigns designed to drive membership growth at Columbia Hills in Columbia Station, Ohio. This involved creating engaging advertisements for local newspapers and other relevant platforms. The selection of designs presented …
Payroll4Construction Mailers
Project: Development and Execution of Direct Mail Campaigns Client: Payroll4Construction.com Role: Art Director, Layout Designer, Typographer, Print Production Coordination (Including Ordering, File Transfer and Artwork Approval) Programs Used: Adobe Photoshop, Adobe Illustrator Description: While working with Payroll4Construction.com, I was responsible for the conceptualization, design, and execution of numerous direct mail campaigns. These self-mailers were strategically developed, either as original creations or as extensions of existing …
Summit Choral Society
Project: Integrated Marketing Material Design for Summit Choral Society Client: Summit Choral Society Role: Art Director, Layout Designer, Typographer, Video Designer Programs Used: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro Description: I provided comprehensive design services for the Summit Choral Society in Akron, Ohio, encompassing a variety of marketing mediums from digital advertisements and videos to printed collateral. A key …
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