Project: Multi-Brand Magazine Advertisement Campaign for Foundation Software Client: Foundation Software Role: Art Director, Layout Designer, Photo Illustrator, Photo Editor, Typographer, Print Production Management (Including File Transfer and Final Artwork Approval) Programs Used: Adobe Photoshop and Adobe Illustrator Description: This project involved the creative execution of a magazine advertisement campaign designed to integrate and promote Foundation Software’s diverse portfolio of companies. Developed collaboratively with a …
Lake Erie Graphics Covid-19 Marketing Materials
Project: Development of COVID-19 Pandemic Marketing Materials Client: Lake Erie Graphics Role: Art Director, Layout Designer, Typographer, Web Designer, Web Developer Programs Used: Adobe Photoshop, Adobe Illustrator, WordPress Description: In response to the challenges presented by the COVID-19 pandemic, I collaborated closely with the Sales Director at Lake Erie Graphics to develop a comprehensive suite of marketing materials. This initiative involved the strategic creation of …
HQSuite Website Design
Project: HQSuite Website Design Client: HQSuite Role: Lead UI/UX Designer, Art Director, Layout Designer, Typographer, Web Designer, Web Developer Programs Used: Adobe XD, Adobe Photoshop, Adobe Dreamweaver, WordPress (PRO Theme) Description: I directed the UI/UX design and visual strategy for the creation of the HQSuite website. This extensive project involved close collaboration with their internal team from concept to launch. My key responsibilities included …
Enbody Website Initial Design and Page Development
Project: Enbody Website Initial Design and Page Development Client: Enbody Role: Lead UI/UX Designer, Art Director, Layout Designer, Typographer, Web Designer, Web Developer Programs Used: Adobe Photoshop, WordPress (PRO Theme) Description: This project involved the initial UI/UX design and development of key pages for Enbody, a brand aiming to project a professional and trustworthy image as a healthcare clinic. My primary focus was on …
Foundation Software Advertisements
Project: Multi-Channel Advertising Design: Print and Digital Client: Foundation Software Role: Art Director, Layout Designer, and Typographer Programs Used: Adobe Photoshop and Adobe Illustrator Description: I directed the art direction, layout, and typography for a range of advertising materials for Foundation Software, spanning both print magazine placements and digital remarketing initiatives. The magazine advertisements were developed through collaborative concept generation within the design team, comprised …
Foundation Software Webpage Templates
Project: Miscellaneous Foundation Software Webpage Designs Client: Foundation Software Role: Lead UI/UX Designer, Art Director, Layout Designer, Typographer Programs Used: Adobe XD, Adobe Photoshop Description: This project involved the design and development of a series of versatile website page templates for Foundation Software, encompassing both lead generation landing pages and promotional event pages, including their biannual conference, Converge, and various educational events. The primary …
Columbia Hills Advertisements
Project: Multi-Channel Membership Advertising Campaigns Client: Columbia Hills Role: Art Director, Layout Designer, Typographer Programs Used: Adobe Photoshop, Adobe Illustrator Description: I was responsible for the art direction, layout, and typography of multi-channel advertising campaigns designed to drive membership growth at Columbia Hills in Columbia Station, Ohio. This involved creating engaging advertisements for local newspapers and other relevant platforms. The selection of designs presented …
Payroll4Construction Mailers
Project: Development and Execution of Direct Mail Campaigns Client: Payroll4Construction.com Role: Art Director, Layout Designer, Typographer, Print Production Coordination (Including Ordering, File Transfer and Artwork Approval) Programs Used: Adobe Photoshop, Adobe Illustrator Description: While working with Payroll4Construction.com, I was responsible for the conceptualization, design, and execution of numerous direct mail campaigns. These self-mailers were strategically developed, either as original creations or as extensions of existing …
Summit Choral Society
Project: Integrated Marketing Material Design for Summit Choral Society Client: Summit Choral Society Role: Art Director, Layout Designer, Typographer, Video Designer Programs Used: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro Description: I provided comprehensive design services for the Summit Choral Society in Akron, Ohio, encompassing a variety of marketing mediums from digital advertisements and videos to printed collateral. A key …